Welcome to Praetorium.
A firm founded on a simple premise:
Relationships get deals done.
ABOUT US
Praetorium is a real assets consulting firm providing advice and market insight for investment firms and allocators. For investment firms, we provide a variety of services including organizational assessments, product development, business development road map and marketing collateral review. For allocators we serve as a trusted resource for those looking for niche real asset investment opportunities.
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With over two decades of cultivating fruitful relationships across the private markets investment spectrum, Praetorium has launched to provide guidance to those searching for best in class partners on either side of a deal.
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Our strength is not only having a deep knowledge of the asset classes, but people in the ecosystem. We recognize the importance of conducting business with individuals you know and trust.
Relationships get deals done.
Praetorium serves as a dynamic hub where strategic decisions and significant deals in real asset investments are made. It draws on the historical concept of a central command center, embodying a place where transactions are executed, and strategies are formulated. Real assets, which include tangible investments such as real estate, infrastructure, and natural resources, offer intrinsic value due to their physical properties.
Praetorium’s focus on consulting and advisory services enhances its role in this sector by providing expert guidance on maximizing the potential of real asset investments.
As a center for deal-making, Praetorium plays a crucial role in facilitating the strategic deployment of capital into real assets, offering clients comprehensive guidance throughout the various phases of investment, product development and fundraising efforts.
NAVIGATING OUR SERVICES
INVESTOR RELATIONS
The Praetorium team partners directly with a select number of clients to provide guidance in developing a roadmap for their outreach effort.
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Our team can help assist clients given our years of experience in:
Financial Structuring & Analysis: structuring financial deals, understanding investment vehicles, and optimizing capital structures.
Analytical Skills: Strong capabilities in data analysis and interpretation to identify opportunities and assess risks.
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Relationship Building: Developing and maintaining strong connections with stakeholders, clients, and industry partners.
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Negotiation Skills: Expertise in negotiating terms aiming to achieve favorable outcomes for all parties involved.
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Project Management: Overseeing project timelines, resources, and deliverables to ensure successful completion.
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Client Advisory: Providing expert advice tailored to client needs, focusing on long-term value creation.
ASSET MANAGEMENT
With our asset management services, we assist clients in effectively managing and optimizing their real asset investments. From valuation to risk management, we provide holistic asset management solutions with the goal to protect and enhance real assets investment portfolios.
CONSULTING & ADVISORY
Our consulting and advisory services encompass a wide range of private markets consulting solutions, including market analysis, investment advisory, and property development strategies. We offer expert advice and guidance to support your real estate ventures.
Founder
Erika A. Gucfa
Managing Partner
Erika is the Managing Partner and Founder of Praetorium, a visionary real assets investment and consulting firm. Prior to founding Praetorium, Erika was responsible for strategic development, sourcing and structuring in sustainable infrastructure at North Sky Capital. Preceding North Sky, Erika was Head of Private Markets Product Strategy & Solutions - Americas at abrdn, where she was responsible for strategic client relationships and the development of customized solutions for key clients in the Americas. Erika's previous experience includes Forum Capital Partners where she was involved in fund placement as well as secondary and fundless sponsor transactions for Private Capital transactions globally. In addition, she held positions at Cushman & Wakefield in the commercial leasing division and The Franklin Companies in property redevelopment, with the responsibility for originating, structuring, and project management.
Erika graduated with a bachelor’s degree in Political Science from Syracuse University.